First: A Study of the market (customers) in terms of: Regions areas appearances Specifications and finishes Prices Second : division of the market sectors: And is divided into sectors to the customers in the A and Area B and Area C Third: The design of the marketing mix for each sector: (Price space plans to promote real estate) IV: Implementation of the marketing plan : Is developing the plan and seek to achieve the objective of occupying rank competitive as well as to obtain more than the amount of its quota shopping to enhance the profitability of a company or office real estate and access to the desired image of our company and our products to the customer (Where are we now? To where we want to go or are we going?)
V: Assessment of results achieved : Identify areas of problems, but must be predictable before they occur, and review strategies in order to remain compatible with the company markets and finally assess the success we achieve even greater success.
VI: the process of attracting customers 1 collecting and analyzing information about customers to identify the orientation and then the ability to satisfy their needs and develop a relationship with them (A shift from building to building trading relationships and support) 2 Deeper understanding of their requirements in terms of area, price and premiums and benefits 3 Draw up the necessary assumptions about future transactions, and then securing these transactions for purchases. 4 to maintain customer satisfaction and speed of response to their service.
Seventh: What is the success of the companys march: - 1 pay more attention to older customers and focus on them 2 focus on the competitors in the market and control their movements 3 to win new business with clients consider them from prominent positions. 4 Protecting the investments of the company with the client to remove him from competitors. 5 Developing the companys position in the minds of customers, particularly adults of them. 6 Developing the quantity and quality of communication with key customers
Successful real estate marketer tools
1. Knowledge of the inventory and to identify customers and potential customers and markets 2. Who are the customers who should be targeted for your services 3. Identify competitors and their services and offers 4. Determine the pricing policy after a comprehensive study of the real estate market 5. Determine the way in which customers prefer to deal with (the payment methods and facilities) 6. Study cities and regions in the future to promote her 7. Work on Ttaiwiralamketb or company through publicity campaigns real estate egypt - وحدات سكنية بالاسكندرية